Be #1 on Google : 52 Fast and Easy Search Engine Optimization Tools to Drive Customers to Your Web Site
Jon Smith
McGraw-Hill
September 8 2009
Google Your Way to the Top of Your Industry!
It’s great to have a punchy Web site, but if you aren’t
optimizing your search-engine presence, you’re just another
company lost in cyberspace.
With Be #1 on Google , you can instantly put your company
in the top spot of relevant online searches—and dramatically
increase sales. An international expert in search-engine
optimization, Jon Smith explains how to draw serious
customers—not curious or bored Web surfers—to your site by
Registering with Google
Coming up with the best keywords
Thinking like your customers
Making your site totally accessible
Using metadata to your advantage
Advertising on the Web
Measuring what works, and what doesn’t
Containing 52 techniques in all, each of which can used
immediately, Be #1 on Google is the essential guide to
winning the battle for first ranking on the world’s most utilized
search engine.
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